Recently, the Auman GTL Value Storm Experience Tour held by Foton Daimler Automotive Co., Ltd. with the theme of "Europe's New Value-Driven Chinese Dream" was held in Changchun to create a new value experience for the Auman GTL Heavy Duty Truck Driving Training Camp. The model, with the help of the new media online interactive experience, offline test drive experience, delivery experience, car purchase consultant experience, etc., attracted more than 300 active representatives from large logistics companies from the Northeast and across the country. Received the praise of the guests. Industry experts commented that as the pioneer in the heavy truck value experience marketing model, Foton Daimler Automotive once again presented the European standard product and service value in front of the user with the “full-experience marketing modelâ€, which changed the concept of car purchase for Chinese heavy truck users. , opening the "full experience" marketing era for China heavy trucks.
It is understood that Auman GTL uses a fuel system fuel economy, vehicle matching fuel-efficient, fuel economy, fuel economy, etc., the new Cummins powered by the ISM11L liters gold displacement power, good fuel atomization, high combustion efficiency, independence Some intelligent air intake systems, with single-cylinder four-valve, make combustion more fully, and adopt European technology to optimize and match the power system. The fuel-saving effect is remarkable. Not only that, Auman GTL also has high security features, has the world's leading master and passive security technology, front lower protection, side protection and rear protection devices, in line with the European Rheinland safety standards certification, and the European high-end mainstream heavy truck level to keep pace. On the basis of product upgrades, Auman GTL has made every effort to build service upgrades, bringing a brand new value experience with European standard high-quality heavy trucks.
In terms of services, Auman GTL launched the "First Insurance Free" service for users over 3,000 yuan, and the "3-year unlimited mileage warranty" and "2-year injector free replacement" policies that save users more than 10,000 yuan each year. , And to protect the "time-limited service", "lower than the industry 10% -40% of the accessories price" and other industry-leading long-term warranty, long replacement time and other after-sales policies. In addition, Auman also provides customized services such as green channels, pre-sale inspections, car purchase consultants, and train delivery training, reflecting the value-added European Standard Service.
Fukuda Daimler's car data through long-term data collection and statistical analysis found that in the daily operating costs of logistics companies, from fuel consumption to maintenance costs, about 40% of the cost and driver driving behavior, so logistics companies in addition to purchase like Auman GTL In addition to such high-quality heavy trucks, it is also necessary to provide benefits to the fleet management, training and training drivers' good driving habits to reduce operating costs. In this Changchun station event, Auman took the lead in introducing the heavy truck training camp into the industry. It is understood that this is another innovation after Auman initiated the China heavy truck experience marketing model.
The Auman GTL selected 12 trainees across the country to participate in the heavy truck training camp and received Auman's two-day "fuel-saving and safe" driving training. During the event, all trainees learned the fuel-saving driving theory. And safe driving theory skills have further improved driving habits. Participants in the training said: "The training camp activities have completely changed my concept of buying cars, and fuel-efficient driving technology can also reduce the cost of using the vehicle."
For the first time, the coaches of the training camp used heads and tails to carry vehicles weighing 48 tons of the entire vehicle, and the road sections for training were selected to carry out complex sections of the actual roads, which had extremely high practical significance.
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