On February 28 and 29, Dongfeng Dana Axle Co., Ltd. organized two education conferences for the situation in Shiyan and Xiangfan. As a start, the company’s goal education will be carried out in depth to meet the needs of employees. This will clearly explain the company's operating status, clarify cost pressures, clarify ways to tap potentials, clarify the company's vision, clarify development opportunities and advantages, and further enhance the company's employees' “five consciousnessâ€, that is, awareness of crisis , Responsibility awareness, cost awareness, efficiency awareness, and competition awareness, and thus consciously voluntarily participate in the company's various tasks, to complete the unremitting efforts of this year's production and management goals.
In the face of rising energy and raw material prices, intensifying market competition, coupled with the increase in commercial vehicles complying with State III emission standards and regulations, and the increase in the implementation of kilometer limit shipments, parts and components companies are facing unprecedented pressure. Dongfeng Dana Axle Co., Ltd. held a series of cost analysis meetings, market expansion meetings, and situation report meetings to discuss countermeasures. Through the implementation of the following specific measures to reduce costs and compete for profits, we strived to gain a comparative advantage in the severe market competition. Better development.
Improve profitability. Differentiate the design and manufacturing quality, adjust the price strategy, expand market share, and increase the profitability of export products. Throughout-purchase-in-house, lightweight design, reduction of blank allowance, reduction of material loss in blank forming, and withdrawal from the market where costs cannot be reduced, efforts are made to eliminate price inversion. Modular design was implemented to reduce procurement and production difficulties. Through business strategies, customers were guided to adopt standardized designs and reduce excessive product varieties.
Reduce physical costs. In 2008, Dongfeng Dana Axle Co., Ltd. will adopt technical improvements to reduce the weight of finished part designs, cooperate with suppliers to reduce the weight of castings and forgings, increase the internalization of parts and increase productivity, and use precision casting and cold forging. Powder metallurgy and precision blanking reduce material and processing costs, eliminate unnecessary material consumption, reorganize production resources, eliminate waste of logistics, optimize management processes, eliminate management waste, and increase cost competitiveness.
Improve product competitiveness. Dana Technologies has been designed to provide products with higher torque capacity, higher fuel efficiency, better sealing performance, and lighter weight performance. Products for light trucks and medium-sized passenger vehicles are being developed for local production of heavy-duty truck axles. The feasibility study and sample evaluation of the two-speed bridge have been completed. The Dana design was used as a benchmark to improve the existing products. The light axle brake floor and brake shoes were changed to stamping parts design, and the 460 bridge and wheel edge reduction bridge were designed for weight loss and the low speed ratio 153 bridge was developed.
Strict capital claims. For some high-risk compensation products, the Marketing Department, Production Planning Department, and R&D Department of the Ministry of Quality shall cooperate with the implementation of the limited-limit solution. It mainly adopts model matching and upgrade to reduce the risk of compensation; with the compensation rate for commercial vehicle company's route products as the benchmark, it adjusts and regulates the claims business strategy of the social export market.
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